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Save the Date: 19/2/2027

Athens


Beyond the Algorithm:
How Creativity, Data & AI Drive Real Meta Performance


Many believe Meta doesn’t perform like it used to. Algorithms evolve, attention fragments, and the pressure to prove ROI keeps rising.
Yet, one thing became clear during this year’s All Things Facebook & Instagram: Facebook and Instagram still deliver – just not with yesterday’s playbook. Through real cases, honest industry conversations, and practical frameworks, speakers explored how creativity, data, and AI now operate as one system across the full funnel.


Speakers shared how video-first thinking and real-world storytelling help brands move from mere attention to deep trust.
We learned that success in 2026 requires moving beyond vanity metrics to seek the truth in our own data, ensuring that every engagement translates into sustainable business impact. By aligning strategic creativity with robust validation, brands can turn Meta’s immense reach into measurable revenue in an increasingly automated world.


All things FB & Instagram 2026! Check here.

AGENDA

SPEAKERS

PHOTOS

Since its launch in 2011, the conference has brought together:


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attendees

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companies

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speakers from 14 countries

Meet the All-things FB & Instagram 2026

Speakers


All things FB & Instagram Highlights!


All Things Facebook & Instagram Conference 2026


See the photos on Flickr

What they shared at the All things FB & Instagram Conference



Be first in line for the All things FB & Instagram 2027!

Fill out the interest form to be the first to know about exclusive ticket packages and sponsorship opportunities.



What to Expect


All Things Facebook & Instagram 2027 isn’t another day of platform updates.
It’s a hands-on, fast-paced learning experience for marketers who want to turn Meta’s ecosystem into real business growth.

Here’s what you’ll gain:
  • Full-Funnel Frameworks that Work
    Understand how awareness, engagement, and conversion connect across Meta surfaces — from Reels and Stories to Advantage+ Creative.
  • Actionable Creative and AI Insights
    See how top brands and agencies use AI, automation, and storytelling to scale creativity without losing authenticity.
  • Real Brand Case Studies — global and local
    From international thought leaders to Greece’s top-performing teams, see what truly works through sessions like “Facebook is Not Dead: What We Actually Learned in 2025” and “Instagram in 2026: What Today’s Winning Brands Do Differently.”
  • Sessions & Debates that Go Beyond Theory
    Hear from practitioners, creators, and partners who openly share what works and what doesn’t across the Meta ecosystem.

Key Topics to be Addressed


  • AI x Creativity: How automation enhances human storytelling across Meta’s ecosystem.
  • The Power of Video: How to create videos that stop the scroll, hold attention, and drive measurable results on Meta.
  • Creators That Convert: How brands form partnerships that blend authenticity and measurable business impact.
  • From Click to Customer: Building Meta-powered journeys that move consumers from discovery to decision and, ultimately, to conversion.
  • Measuring What Matters: Smarter ways to prove ROI and optimize performance in an AI-driven environment.

Secure your seat and see how leading brands turn Meta mastery into measurable growth.

Who Will Be There


For more than a decade, All Things Facebook & Instagram has been the meeting point for Greece’s marketing community, having attracted in total over 5,000 professionals from leading brands, agencies, and tech companies across Europe.

Expect to meet:
  • CMOs & Marketing Directors
  • Brand & Communications Leaders
  • Social Media Managers
  • Performance Marketing Managers
  • Creative Directors & Content Leads
  • Agency Teams (Creative, Media, Digital)
  • Marketing Consultants & Strategists
  • Platform Partners & Tech Providers

Reasons to Sponsor


By sponsoring All Things Facebook & Instagram 2027, your company joins the longest-running Meta-focused conference in Southeastern Europe — a trusted platform that has brought together more than 5,000 professionals since 2011.

 

  • BRAND LEADERSHIP
  • TARGETED VISIBILITY
  • LEAD GENERATION & BUSINESS IMPACT
  • CONTENT & COMMUNITY VALUE
BRAND LEADERSHIP

Position your company as a frontrunner in creativity, innovation, and data-driven growth within the Meta ecosystem.

TARGETED VISIBILITY
  • Gain exposure to senior decision-makers who shape Meta budgets, strategies, and partnerships.
  • Showcase your expertise through on-site activations, branded content, and thought-leadership sessions.
LEAD GENERATION & BUSINESS IMPACT
  • Engage with highly qualified prospects through face-to-face interactions.
  • Strengthen relationships with existing clients and unlock new commercial opportunities.
CONTENT & COMMUNITY VALUE
  • Align your brand with one of the most respected marketing conferences in Greece.
  • Benefit from a 360° communication strategy that amplifies your presence before, during, and after the event.

Sponsors


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Venue Sponsor

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Audiovisual Support

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Η CONEQ Hellas συγκαταλέγεται στους κορυφαίους παρόχους οπτικοακουστικής υποστήριξης στην Ελλάδα, με εξειδίκευση σε συνέδρια, εταιρικές εκδηλώσεις και MICE διοργανώσεις. Παρέχει ολοκληρωμένες λύσεις σε ήχο, εικόνα (LED walls & προβολές), φωτισμό, σκηνικές κατασκευές και ζωντανή μετάδοση (live streaming) για υβριδικά formats. Διαθέτει επίσης εξοπλισμό ταυτόχρονης διερμηνείας (ISO booths, IR/RF) και Tour Guide Systems για πολύγλωσσες διοργανώσεις.
Επικοινωνία: info@coneq.gr | +30 211 2163453 | coneq.gr


Catering Services


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Language Accessibility Sponsor


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Official Publication


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Contact Us


Tickets
Evaggelia Papakosta, T: +30 217 7776 344, E: epapakosta@boussias.com
Thanasis Konstantopoulos, T: +30 217 7776 228, E: tkonstantopoulos@boussias.com
 
Sponsorships
Iliana Kerpou, T: +30 217 7776 193, E: ikerpou@boussias.com
Faidra Baritaki, T: +30 217 7776 192, E: pbaritaki@boussias.com
 
Content
Dannos Tsakalos, Τ: +30 217 7776 151, E: dtsakalos@boussias.com

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